Today I started working on a brand for the digital marketing section of the Sandhill Media Website. I got to sketching some ideas and began to narrow them down. I took inspiration from the other icons on the website. Then, I googled other marketing agencies to see what symbols are most recognizable as “marketing”. I wanted to make something similar to the others in the same field and easy to identify. Uniqueness isn’t quite as important for this sub-brand as it normally would be for main business logos. It was exciting to get out all my ideas for today.
CURRENT ICONS/LOGOS
DIGITAL SKETCHES