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Bishop’s Gun Barn

Today I created more digital ads, keeping the things I learned at my last training in mind. I found that they were so new that the Gun Barn didn’t really have any resemblance of a brand yet. The only things that resembled a brand were the billboard store sign...

Website Design

I spent most of my hours today editing my portfolio website. Yesterday at the group meeting we talked about some web design tips so I was eager to incorporate what I had learned. I had previously created some basic brand elements. So I uploaded them to my website and...

Color Theory + Type Usage

Today was our group meeting. We mainly checked in with David on our individual projects and learned about some basic design elements. We first talked about color theory. Design uses color to tell stories and show beauty but marketing/advertising goes a step further to...

First Training

Today was excellent. I went into the office and had my first one on one training with David. We talked about expectations for digital ad design. I learned that a good digital spec ad has four things: message, picture, company, logo, and call to action. If the ad is...

Virginia Transformers

Today I worked on a rather challenging company called “Virginia and Georgia Transformers”. Just taking a look at their website I saw that they weren’t too concerned about things like branding, communication, and marketing. The website was...