by poeticparadox | May 26, 2022 | May
I spent my hours today analyzing and perfecting the sub-brands and categories with icons for the “Radio Advertising” & the “Employment” section of the website. I wanted all the icons to match, in style and design. As I start to screenshot...
by poeticparadox | May 25, 2022 | May
Today I focused on perfecting the Digital Marketing brand, and adding to the brand book. It’s a unique branding experience because it’s a sub-brand under the Sandhill Media Group brand. I have to make sure it still aligns with the Sandhill Media brand...
by poeticparadox | May 24, 2022 | May
Today I continued work on my brand book, but after receiving some feedback from David. I had to go back to the design again to tweak it some more. Then I continued to reflect on those changes throughout the book. It took a long time but it’s a necessary part of...
by poeticparadox | May 23, 2022 | May
I finished my magazine ads, started on another set of magazine ads, got further on my brand book, and started learning more about Adobe XD. I got my 107.1 magazine ads approved by the client with a few edits. That felt very good. So I sent them off and started...
by poeticparadox | May 21, 2022 | May
These magazine ads made me frustrated. Everything terrible happened at once. The radio station brand was challenging to work with. The colors were not quite right. The imagery didn’t make sense or convey the right message. I got lost in the details on this one....